Market Research for Emerging Consumer Product Categories
A growing market creates opportunities but also presents challenges. Increasing competition, evolving consumer attitudes, and changing regulation are just a few of the factors that can impact your business. Roebling Research is here to help. We study the environment, anticipate changes, and present our findings to help you understand the market.
NEW REPORT AVAILABLE NOW
CHURN IN THE E-CIGARETTE MARKET
More smokers than ever are trying e-cigarettes for the first time but will they switch from traditional cigarettes? This original report gathers customer insights from those new to the E-Cigarette market to learn about smokers' first e-cigarette experiences. Learn about their motivations, sources of information, first brand purchased, product attributes considered, and plans for future vaping.